The Milky Wave Partner Programs

Brand Ambassador
Program

For the creators who speak to mamas and mean it.

If your content reaches nursing mamas and you believe in what you share, we want to build something together. Real products, real commission, and a brand your audience can trust.

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Who We Work With

Creators Who
Show Up for Mamas

We partner with content creators, bloggers, podcasters, and community builders whose audience includes pregnant or nursing mamas and new mothers. Platform size matters less than authenticity and relevance.

Instagram
Feed posts, Reels, and Stories creators with a maternal wellness or family focus.
TikTok
Breastfeeding, postpartum, newborn care, and mama lifestyle creators.
YouTube
Long-form family, parenting, pregnancy, and postpartum channels.
Pinterest
Curators with boards focused on breastfeeding, postpartum wellness, or baby nutrition.
Blog / Newsletter
Writers covering motherhood, natural parenting, wellness, or lactation topics.
Podcast
Hosts in the mama wellness, birth, infant feeding, or postpartum space.

Program Requirements

  • Minimum 10,000 followers on at least one platform
  • Content focus aligned with our audience
  • Active account with consistent posting history
  • Willingness to create original branded content
  • Genuine alignment with The Milky Wave values
  • Public account (no private profiles)
Program Benefits

What You'll Receive

Full commission details and program terms are shared exclusively with approved partners. Here is what to expect.

✦

Custom Code

A unique discount code for your community. They save at checkout. You earn on every qualifying order.

✦

Commission

Monthly payouts on every sale tied to your code. Transparent reports. No guessing.

✦

Content Kit

A co-branded social media package in Milky Wave brand colors, ready to post without design work.

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Brand Access

Product information, approved messaging, and brand assets to make your content easy and accurate.

The Process

Simple from Start
to First Payout

No complicated onboarding. Just a short application, a quick review, and then your kit lands in your inbox.

1

Apply Below

Tell us about your platform, your audience, and why The Milky Wave is a natural fit for your content. Takes about 5 minutes.

2

We Review Your Profile

We check audience alignment, content style, and authenticity. You'll hear from us within 5 to 7 business days.

3

Your Welcome Kit Arrives

Approved ambassadors receive full program terms, commission details, your unique code, and a co-branded social media kit by email.

4

Post. Earn. Repeat.

Start sharing. Monthly sales reports tell you exactly what sold. Commission payouts follow on the schedule outlined in your welcome kit.

Application

Apply to the
Ambassador Program

Tell us who you are and where you create. We review every application personally and get back to you within 5 to 7 business days.

About You
Your Platform
Your Content
Content Focus (select all that apply) *

Share content that shows how you engage with your audience on topics relevant to The Milky Wave.

A Little More

By submitting, you confirm that the information above is accurate and that your primary account is publicly viewable. We will contact you at the email address above within 5 to 7 business days. Full commission rates, program terms, and payout details are provided exclusively to approved ambassadors upon acceptance.

After You Apply

1

We Review Your Profile

We look at your content, your audience, and how well your platform aligns with our brand. Every submission is read by a real person.

2

You Hear from Us Within 5 to 7 Business Days

Approved applicants receive an email with next steps. If we're not the right fit right now, we'll tell you that too.

3

Your Welcome Kit Arrives

Full program terms, your custom code, commission details, and your co-branded social media kit. Everything you need is in one email.

Frequently Asked Questions

Yes. We require a minimum of 10,000 followers on at least one active public platform. We prioritize engagement and alignment over raw numbers, but this floor ensures your community is large enough to generate meaningful results for both of us.
No. We work with creators who serve or speak to nursing mamas, not exclusively mamas themselves. That said, personal experience with our products is always a bonus and comes through in authentic content.
Every order placed using your unique code earns you commission. The specific percentage depends on your ambassador tier. Full rate details are provided in your Welcome Kit upon approval. Monthly sales reports summarize everything attributed to your code, and payouts follow on a consistent monthly schedule.
Posting minimums, if applicable, are outlined in your program terms and vary by tier. We don't want performative content. We want real recommendations. That said, active ambassadors who consistently share tend to earn significantly more.
That's largely up to you. Your Welcome Kit includes brand-approved messaging, approved hashtags, and co-branded graphics. You're welcome to use any of those, adapt them, or create your own content in your natural voice. We'll provide guidelines on what to include and what to avoid.
Yes. If your newsletter or blog reaches a relevant audience of 10,000 or more readers, we'd love to hear from you. Include your publication URL and subscriber count in your application.